Boost sales with catalogue printing

April 19, 2015 · Print This Article

If a business sells a large number of products it is essential to have a catalogue printed. Whatever investment is put into printing a high quality customized catalogue it’s worth it, considering the sales it will generate. A large number of buyers prefer the convenience of catalogue buying and by having an attractive catalogue you can capture a great market for your products.

For a catalogue to be more effective it needs to have all the necessary information accurately entered. The use of colour and pictures of products will certainly enhance the catalogue, but even a catalogue without pictures is better than not having one at all. You can also make your merchandise catalogue more effective by including tips, articles and ideas about your products.

Printing Low-Cost Catalogues

If your company is struggling financially you may have to settle for a simple price-list merchandise catalogue with a list of the products you carry and the price of each unit. It may not be the most attractive way of promoting your products and company image but at least you have something to work with. As your catalogue does not have product images it is important the descriptions are detailed and accurate. It also helps to have the catalogue printed on good quality paper and if you want to have a large number of copies you can request the colour copying company to use high quality paper. However, where affordable it pays off in the long run to have a colour image catalogue.

Another way of cutting down on costs would be to print your catalogues from your desktop as and when you need them. There are hundreds of free catalogue templates to choose from online.

Professionals at Minuteman Press inPort Elizabeth Newton Park, can help you design and print top of the range catalogues which add value to your products and promote sales. We can handle the entire process including graphic design, printing and copying. Contact us today for all your stationery needs.