Using booklets when promoting a business

July 6, 2016 · Print This Article

Making use of booklets as a form of business marketing lets potential clients read about your brand and offering. Booklets can include all sorts of valuable information such as graphs, pictures of products and articles about the service or product you have to offer.

How do booklets promote my business?

  • Booklets let you connect with your customers in a way that makes them feel comfortable. A customer will be more likely to make use of your services if they feel that you are trying to communicate with them and connect with them in terms of the products or services your company offers.
  • When putting information into your booklets, think about good advice you can give a potential client about your product or service. If they feel they can trust your judgement, they will make use of what you have to offer.
  • Do not use your booklets as a sales pitch. Rather concentrate on valuable information they will be able to read and keep for future reference. Inserting a coupon or two into your booklet always helps to boost sales as coupons are a great way of getting more clients to make use of your business.

Minuteman Press Claremont is here to print any and all booklets you might want to share with your clients. Not only do we print them, our dedicated graphic design staff will go out of their way to make sure that your booklets are as fantastic as you want them to be.

Booklets are most effective when printed in colour and at Minuteman Press Claremont we use colour to tell the story you want your clients to hear through superior print technology. Contact us today to make use of our colour printing for your booklets.