Networking 101: What to Do with Those Business Cards After an Event

January 15, 2018 · Print This Article

After a conference, exhibition, client meeting or other networking events, many people are left with more business cards than they care to process. Some people you meet will immediately be categorised as potential business contacts. But what about all the industry contacts that you just know you won’t be doing business with soon?

Instead of leaving all these business cards in your car or stuffing them into a desk drawer, use this as a golden opportunity to start building your network. Here are some things you can do to help you make the most of this opportunity:

  • Google their name

A business card doesn’t really give you a lot of information. You may be surprised to discover that the person who came across as “average” is actually a well-respected person in the industry. Do a quick Google search to find out what’s being written about the person before you decide to discard the business card.

  • LinkedIn Search

LinkedIn is a great place to do a bit of research on a person. Here you can get a neat overview of someone’s work history and experience, where they studied, who their contacts in the industry are and what type of skills they are endorsed for by their peers.

  • Digitally Archive the Info and Reach Out

It’s tough to keep track of names and contacts. So, make sure you are capturing the information digitally. Also, be sure to reach out via email if it’s someone that you want to connect with in the future.

Ensure that your own business cards are memorable. Contact Minuteman Press in Meadowdale for business card design and printing services today.

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