Reasons why you professional-looking designs (and how you can do it yourself)

October 14, 2017 · Print This Article

No matter which industry you find yourself in, if you’re dealing with consumers and service providers, your business will need graphic design work at one point or another. Professional-looking business cards and marketing collateral puts you in a different league than your competitors who don’t. It also projects an image of professionalism to outsiders and creates a favourable first impression.

Here are a few reasons why you need uniform business cards and marketing materials:

  • Branding: Building your company’s branding is important for its future and continued success. It has been proven that consumers prefer dealing with a trusted brand rather than an unknown entity. You establish your presence in the market by creating identifiable logos and slogans.
  • Unforgettable: Using graphic design to create visually stunning and appealing marketing material will make your company stand out from the crowd. If used correctly, the graphic design will also make your marketing campaigns memorable to consumers and portray your business in a favourable light.
  • Add value to the company: Uniform marketing materials and other designs that will ultimately result in your company becoming a recognised brand. This adds value to your business and should be seen as an investment.

Need to create something but don’t want to learn a graphic design programme from scratch? Use Minuteman Press Menlyn’s Shop Minuteman, where you can create an attention-grabbing stickers, labels, postcards and business cards yourself.

Our online design tool is easy to use and the best part is that you can even pay for your prints online and we’ll throw in free delivery!