Tips to Design a Business Card That Will Boost Your Brand

January 1, 2018 · Print This Article

Business cards aren’t something that should be printed and kept in your drawer or your car. As a business owner, entrepreneur or sales person, going about your daily business – whether it’s a gym class, a networking event or a family gathering – means that you will often encounter potential clients. Here are a few business card design tips that will not only ensure you carry your business cards with you at all times, but that you will be proud to give them to people:

  • Think About the Concept

While a business card is essentially a way to give people your contact information, it’s also a low-cost and high-impact way to introduce your corporate culture and brand. Consider the pictures that you choose (if you choose any), the textures, the font as well as the general look and feel. Talk to a graphic designer about either a minimalist and elegant look vs a fun and upbeat design option. Remember, your business card should reflect your personality and brand.

  • Size and Orientation

You don’t have to stick to the stock standard size and orientation. Most business cards are 84 mm by 55 mm, but you can make them smaller or larger depending on your goals. Just keep in mind that larger business cards may not be able to fit into a person’s wallet. Play around with landscape and portrait design options to come up with something memorable.

Minuteman Press Bassonia can help you with business card design and business card printing. Contact us for more information today.